On December 17, 2011 the devastating tropical storm Washi (Typhoon Sendong) slammed the Philippines with the city of Iligan in the province of Lanao del Norte receiving the brunt of the typhoon. Almost 1,260 people have been confirmed dead in the flood and over 429,000 were displaced, with about 37,300 people still huddled in overcrowded evacuation centres more than two weeks later.
The devastating aftermath and urgent need for relief was brought to the attention of Sonorous Entertainment International Division Directors from a staff member whose family and relatives in the city of Iligan had been directly affected by the disaster.
Sonorous Entertainment reacted swiftly to offer their measure of aid putting together Rescue Iligan- a relief team of 50 who helped distribute food (rice, bread and canned goods), water, and other basic necessities to hundreds of families who were in need of urgent assistance.
“We rented a truck early on December 24th, loaded it with the relief goods, and sent off the team to work. We strategically picked a location to distribute goods in areas that were getting the least help at that time” stated Ross Mosqueda, a Sonorous staff member, who with the input and financial assistance of the Company’s International Division coordinated “Rescue Iligan”.